B Corp certification is a third-party check on how a company is run. Not a flavour. Not a charity sticker on a can. B Lab measures social and environmental performance, then independently verifies the answers.
Sidekick Soda is part of Gobsmackingly Good Ltd, a Certified B Corp™. B Lab has independently checked how we treat our people, our community, and the environment, and how the company is governed. The public directory listing is the proof — not a press release. We recertify on B Lab’s cycle, so we have to keep earning it. More on Our Impact.
What it is
A Certified B Corporation has met B Lab’s standards and been verified.
The assessment looks at how you treat workers, community, environment, customers, and how you govern the company. In Aotearoa New Zealand that also means a legal change: the company constitution has to require directors to consider people and planet, not only shareholders. That is the part you cannot fake with copy.
B Corp certifies the company — Gobsmackingly Good Ltd — not Sidekick Soda as a product, and not the cans themselves. You will never see us write that the soda is “B Corp certified.” The badge sits next to how we run the business.
What it is not
It is not a carbon-neutral badge you buy. It is not organic, Fairtrade, or a nutrition claim. It does not make a soda “healthy.”
It is not a promise that every ingredient is New Zealand-grown. Sidekick is from Wānaka. The honey and the apple cider vinegar are New Zealand. Fruit origin sits on the can by flavour.
It is not finished when you fill in a form. Verification is the job. Recertification keeps it honest.
Why people search it
Buyers and trade accounts use it as a filter: is this company actually measured, or just well-written? For a small honey soda from Wānaka, the useful answer is the directory listing — and why we went through it.
The partnerships we already run are on Our Impact: Breast Cancer Cure, Paw Justice, Grow Wānaka. Those exist whether or not anyone is looking at the certificate.
