The ideal New Zealand trade path is simple: request samples on Upstock first, then order wholesale on Upstock when you are ready. Samples link your store to our account so you show up as a customer in the platform. Orders are paid upfront. Email and phone still work — Upstock is the preferred path.
This is the café walkthrough. Live case pricing stays on Upstock. Trade hub: for retailers.
Why samples on Upstock (not a cold email)
A sample request on Upstock carries your retailer details into our account. That is how we treat you as a trade customer and keep the next order on the same platform — GST invoices, reorder history, no spreadsheet chase.
Why we ask for this first: Why we ask for samples on Upstock first.
Step by step
1. Open Sidekick on Upstock.
2. Create or sign in with your trade account (café, grocery, venue — not a consumer shop login).
3. Request samples for Sidekick — use your store name and shipping address.
4. Taste with the team. Decide facing (Cherry-heavy is the safe café open).
5. Place your first wholesale order on the same Upstock catalogue — 12-pack cases, 5-case minimum, flavours mix across cases. Pay upfront on the platform.
Facing help: How cafés face Cherry first · Flavour guide for stockists.
Order walkthrough (after samples): How NZ trade buyers order on Upstock. Pack rules: Sidekick wholesale pack and MOQ FAQ.
Already sampled?
Skip the sample step. Open Upstock, hit five cases, reorder the SKUs that will face. Same GST invoice flow.
Prefer email or phone?
Still fine for a direct chat, trade deck, or non-Upstock account. Email Fiona or call +64 21 668 241. Put your retailer name in the subject so it does not look like a consumer enquiry.
Full hub: Wholesale soda for NZ cafés · for retailers.
