If you run a New Zealand café and want a soft drink that is not post-mix Coke and not another kombucha, this is the trade path for Sidekick.
Real fruit. New Zealand honey. No cane sugar, no stevia. 250ml cans for the cold door — glass bottles are not the wholesale path forward.
What you are stocking
Sidekick is a honey-sweetened soda — treat lane, not wellness lane. Guests grab it next to water and other cans. Staff line: honey-sweetened, no cane sugar.
Range for a first fridge:
- Cherry
- Mango
- Pear
- Strawberry
- Watermelon when it is on offer
Same drink on the wholesale page. Live case price sits on Upstock, not in a PDF.
How trade orders work
| Rule | Detail |
|---|---|
| Case | 12 × 250ml cans |
| Minimum | 5 cases |
| Mix | Flavours across cases — not inside one case |
| Lead time | Typically 2–5 business days on direct accounts |
| Invoices | GST via Upstock for NZ trade buyers |
Five cases is 60 cans — enough to face a door without a one-case apology. Case math: Sidekick case minimum explained.
Where it sits in the café
Hand height in the cold-drink door. Not behind the milk. Not on a dry shelf by the beans.
Open with four can SKUs if you can. One lonely flavour teaches you nothing. Facing tip: How NZ cafés add a honey soda to the fridge. Cherry-first: How cafés face Cherry first.
Menu price is a bottled serve, not a fountain pour: How to price honey soda on a café menu.
Order path
- Read wholesale soda for NZ cafés and retailers.
- Order on Upstock — walkthrough: How NZ trade buyers order on Upstock.
- Or email Fiona for a trade account or sample.
Home fridges use Fridge Fill — that is D2C, not wholesale. Split: Fridge Fill vs wholesale.
Do this once
Face the cans. Order five cases. Tell staff the one line. Reorder on Upstock when a facing holes out.